Designed and manufactured in Sweden
The work does not stop where the road ends.
For the teams who keep cities, properties and industries moving, the last part of the job is often the hardest to reach. This is the story of the vehicle we built for them.
chapter 01Why Primo exists
The work continues where the van has to stop.
Watch a delivery round, a parks team or a hotel crew for an hour and the same picture appears: a large vehicle parked as close as regulations allow, and the last part of the job finished on foot. Primo was drawn around that gap.
- The city is closing around the van
- Low-emission zones, weight limits and pedestrian streets keep moving the line a van may not cross.
- The last hundred metres decide the day
- Courtyards, arcades, paths and back entrances — where the work actually is, and where a van has to give up.
- Short routes have become expensive
- Fuel, parking, congestion charges and idle time quietly add up on the shortest, most frequent journeys.
chapter 02The solution
A vehicle designed around the last hundred metres.
Instead of shrinking a van, we started from the narrowest gateway, the earliest shift and the heaviest load — and kept only what the work needs.
chapter 03The vehicle
Primo.
One vehicle, deliberately. Narrow enough for the gateway, strong enough for the load, quiet enough for six in the morning.
- Municipalities
- Property maintenance
- Industrial facilities
- Hotels & resorts
- Campgrounds
- Last-mile delivery
chapter 05Key benefits
What changes once Primo joins the fleet.
- 110 km
- Range per shift, charged overnight from an ordinary outlet
- 650 kg
- Payload on a flat deck built for tools, bins and material
- 1.30 m
- Width — through bollards and gateways, with a 3.1 m turning radius
- 0 g
- CO₂ and near-silent operation, indoors and before dawn
chapter 06Configuration
Configured for your work.
Flatbed, tipper or closed box, plus winter, lighting and storage equipment — specified with your dealer so the vehicle arrives ready for the first shift.
Build your Primochapter 07Designed and manufactured in Sweden
Engineering restraint, not machinery.
Development, validation and assembly happen under one roof outside Gothenburg. The Swedish habit is to remove rather than add: fewer parts to fail, better materials where it matters, and a vehicle still working in its tenth winter. Sustainability designed in rather than added on.
About Primo EV